I attended the MIT Enterprise Forum Central Coast chapter monthly event this week in Santa Barbara. The subject was “Marketing Through Social Media and Social Networks.”
Moderated by Jacques Habra of Noospheric, LLC, speakers included Lorrie Thomas of Web Marketing Therapy.
She spoke on the importance of developing a comprehensive social marketing strategy for your company, small or large. There are many tools (Facebook, Twitter, flickr, etc.) and she emphasized how a complete, effective online marketing strategy will include all these and more in a coordinated, integrated fashion.
The presentation was impressive, and I’d recommend all small businesses go check out her site, her blog, and see what her “Wild Web Women” team can do for you.
